At NAB 2014, I was once again present to help run the Reflecmedia booth. This year, however, we decided to bring the demo into 2014, and overhauled the booth for 4K: Blackmagic Design Cinema Camera 4K, 4K Production Studio switcher, and a 4K monitor to show the composite. From the crowd response, it was quite a success.

The main reason we wanted to do this is simply because of cameras and deliverable content going either 4K, or being shot in it and then down-converted to HD (did you think you’d read the phrase “down-converted to HD” by this year or sooner?). Basically, people need solutions that hold up at 4x the resolution than in the past, and we wanted to make good on the fact that Reflecmedia as a green-screen solution is perfectly at home in this new detailed spectrum.

So, one day on the stand, a lovely girl approached who accepted our offer to record some of the blue screen footage she stood in for, and now Reflecmedia has released it as a sample, so you can try your hand at keying a 4K video. Sound fun? Just click over here and you can download the file and try it out!